Wednesday, February 22, 2012

How To Earn Extra Money Online- Email Relationships




With each passing day more avenues to make money online keeps on coming up. The list is endless. Email marketing is one of such avenues. In this process, emails are sent by affiliate marketers to customers with the hope of convincing them to buy a particular product. To do this a relationship has to first be established as people are a lot more comfortable doing business with people they already have existing relationship.
How do you establish this email relationship since you do not know the customers or have their email address? The answer is through squeeze pages. Emails are posted on these squeeze pages by the affiliate marketers, with tempting offers of free gifts only on the condition that the customers provide his name and email address.
Once the customer falls for the strategy that is a green light for the relationship to start.

The free gift you gave the customer is just like the Trojan horse as it hides your real intention of making money online from the customer. It weakens his guard and makes him open to your prodding. Subsequently, you can start bombarding him with emails containing useful tips on a wide range of topic.
This further weakens his resolve for he soon starts thinking it an “all plus no minus” relationship and trusts you even more.
At this point, you can subtly include your product offer in your mails to him.
I know of an affiliate marketer who had free offers of a particular interesting game and I had gone to down load, he stated they were free but what he did not state was that there were only four free trials, so that after playing the game four times a prompting came for me to pay to get the full version, because I was already engrossed with the game I had to buy it.

The situation is not so different from what other affiliate marketers do to make money online.
You could even go as far as offering free videos for download; all these are geared towards building solid relationship with the customer.

As an affiliate marketer you must be smart once you notice a particular product is not inciting the type of interest you expect it to, there is no need to waste so much time on it, and you should get another product and promote it.
When you are satisfied that the relationship is solid, then you can launch plans/strategies to earn extra money online.
Bonanzas and bonuses can be employed in your marketing strategy. For instance, phrases like “buy one get one free” can be used to compel people to buy your product.
Once the trend of the sale is continuous, you can now be rest assured that you have bought the heart of your customers and that they are loyal to you, you can then go further to post emails to them informing them of new products you have in the market. As long as you remain in the market, they will buy from you because you have succeeded in building a lasting relationship with them, thus your avenue to earn extra money online is maintained for many years to come.